By Madison Bennett, Associate Content Creator In part 1 we talked about the main psychological factors you need to consider when you’re building your brand to ensure its success. In part 2, we’re going to take a deep dive into the specifics of those to help you build the brand of your dreams. Color This[…]
By Madison Bennett, Associate Content Creator So, you want to build your brand, but… where do you start? Whether you’re running a small business or a large company, understanding how consumers think is the secret sauce to success. In order to appeal to your consumer, you need to understand the psychology around purchasing and what[…]
Are filler words bad? Short answer- not always. Filler words are a necessary function for interpersonal communication. In one-on-one or small group communication, they serve a purpose in the concept of speech reciprocity. Essentially, filler words signal to the listener that you are still completing a thought and that it is not their turn to[…]